About
LaRae Crawford, CPA
I'm a CPA with a Master's in Accountancy and more than a decade of experience helping businesses build strong financial foundations and scale with confidence.
I began my career in public accounting before moving into industry, where I spent over a decade managing accounting operations and financial reporting. Along the way, I discovered my passion for working directly with entrepreneurs and growing businesses.
Over the years, I've helped companies clean up their books, implement reliable accounting systems, build financial models, and turn financial data into clear strategic insight. I particularly enjoy bringing order to messy financials and creating processes that allow businesses to operate smoothly as they grow.
Today, through my firm, I work with small businesses and startups to establish strong financial systems, improve visibility into their numbers, and support better decision-making as they scale.